OneTen worked with product and sales teams to create a new identity and marketing materials for DISH Business. Our goal was to convince property managers and owners that DISH Business is a viable, future-focused solution for their unique business needs.
DISH Business was built to make life simple for business owners. OneTen worked with the client to create a tech-forward brand that utilizes stats and facts to clearly illustrate the value of DISH Business solutions.
We began by hosting a series of roundtable discussions with sales reps to learn about the challenges and opportunities facing business owners today. Then, we worked closely with the client to create a library of ownable photography and messaging guides designed to communicate tangible benefits of DISH Business solutions to the business owner and end users.
After launching our new website, and creating fleet after fleet of marketing executions, we have successfully disrupted the marketplace with the new DISH Business brand. As sponsors of the NAA Apartmentalize conference, we were able to effectively take over downtown Denver with our new DISH Business campaign promoting a flagship product, DISH Fiber.